Why did people ever start paying for newspapers?
It’s simple, really; They wanted to know what was new.
Unfortunately the muti-billion dollar industry that spewed from a printing press is now crumbling like a house of cards. The basic need that the news industry fulfilled is now being provided for free, with the click of a mouse.
The little guys so far have been spared the brunt of the economic beating. With an aging, dedicated, local readership and foreclosure notices running rampant across the legals section, small-town papers have managed to squeak out a meager living.
But this won’t last long.
The editor of the small town paper where I cut my cub reporter’s teeth said it well this week. Take a look. I would love to know what you think.